The platform is rolling out a fresh option that allows them to cut down on the quantity of AI-created videos appearing in their streams. This move comes as the platform disclosed that it now features more than 1 thousand million AI videos.
Trial and Implementation
The update is being tested over the coming weeks before a widespread release. This shift comes amid a rise in content created by AI, fueled by recent video-generation tools.
AI Content on Other Platforms
Recent reports that almost one in 10 of the fastest-growing content creators on a popular video site exclusively feature content made by AI. A considerable share of this output is considered “AI slop”, a term for poor-quality, bulk-generated content that is frequently absurd or dreamlike.
Our research shows that many people appreciate content created using AI tools, from computer-generated images to science explainers, and we aim to give people the ability to increase or decrease of that, depending on their own choices,” stated a spokesperson.
Volume and Proportions
The platform disclosed that there are now over a billion videos on its network identified as AI-generated. In total, more than 100 million pieces of content are added to the platform every day, making AI content a minor portion of its overall inventory.
How to Adjust Settings
Members will be capable of decrease or raise the volume of artificial media they watch by opening the topic control setting in the app and selecting AI-made media. Other topics that can already be adjusted under the setting include news, fashion, aesthetics, and dance.
Platform Guidelines
The platform’s policies mandate content makers to tag lifelike artificially created content, and it bans malicious AI impersonations of well-known individuals or emergencies. Any believable AI-generated clip that is unmarked can be taken down under its community policies.
Additionally, the app will henceforth add an artificially created label to content made using its proprietary AI systems, or identified by an cross-platform project for identifying artificial media. This step is aimed to deter users from trying to evade the labeling process.
AI Literacy Programs
The company is also introducing a $2m AI literacy fund for specialists and groups to produce learning resources about using AI responsibly. This program will support educational bodies focused on educating computer science.
Platform Protection
TikTok has supported its moderation strategy, amid debate over proposals to lay off a large number of content moderators in the United Kingdom. It is expected to reduce a significant number of roles in its trust and safety division in London, with worker representatives and digital protection specialists voicing alarm that people are being substituted by machine-led review.
A trust and safety lead clarified that people-led review would remain essential, but AI can safeguard staff by removing the most distressing content before it has to be seen by staff. TikTok stated a significant reduction in explicit and harmful content seen by safety staff over the previous year due to the use of its AI tools.
It is vital to integrate humans and technology to maintain a secure environment,” she said. “We’ll have staff as part of that process, but we also think it’s highly necessary to limit contact with harmful content as quickly as possible, which is why a lot of the machine support is making a difference operate efficiently.”
